Enaviga, strategy and business advisors for startups
#userexperience #teasingvideo #tuto #motiondesign #newwebsite
Situation
Enaviga is a Belgian startup that created an app that is dedicated to facilitating boat rentals. From booking to check-out, the objective was to launch this user-friendly app and to create an experience for Enaviga’s target audience.
Situation
Enaviga is a Belgian startup that created an app that is dedicated to facilitating boat rentals. From booking to check-out, the objective was to launch this user-friendly app and to create an experience for Enaviga’s target audience.
Solution
To demonstrate all the functionality of their app, we created a motion design tutorial movie for their BtoB and BtoC targets. First, we created personas to define our video targets. We then worked closely with the client to develop the storyboard and finally we developed the video you just saw.
Results
The videos have now been integrated in the new Enaviga website and as we are not only service providers but also believe in their business, we are now working with them on a Go-to-market strategy for the BtoC audience.
